Privacy Policy

American Upholstery ("American Upholstery," "we," "us," or "our") operates americanupholstery.com (the "Site") and provides upholstery, reupholstery, and custom furniture products and services from our shop in Phoenix, Arizona. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

Information We Collect

We collect information you provide directly to us, and information collected automatically when you use the Site.

• Contact and quote requests: name, phone number, email address, mailing address, and any project details or photos you submit through our contact form, by phone, by text, or by email.
• Communications: records of calls, emails, texts, and messages you exchange with our project managers regarding a quote or project.
• Automatic data: standard technical information such as IP address, browser type, device type, pages visited, and referring pages, collected through cookies and similar technologies.

How We Use Information

• To respond to quote requests, schedule work, and communicate about your project
• To provide, maintain, and improve the Site and our services
• To send appointment reminders, project updates, and, where you've agreed, occasional promotional messages
• To measure advertising performance and improve how we reach customers who need upholstery services
• To comply with legal obligations and protect against fraud or misuse of the Site

Cookies & Analytics

We use Google Tag Manager and associated Google advertising and analytics tools on the Site. These tools may set cookies, use similar technologies, and, for visitors who arrive through certain ads, temporarily display a call-tracking phone number so we can measure which ads generate calls. This tracking number always reaches American Upholstery — it is used only for attribution, not to redirect your call elsewhere. You can control cookies through your browser settings; disabling cookies may limit some Site features.

How We Share Information

We do not sell your personal information. We may share information with:

• Service providers who help us operate the Site, process communications, or deliver shipped products (for example, shipping carriers for our custom cushions, seat covers, boat covers, and mats & padding product lines)
• Analytics and advertising partners (such as Google) who help us understand Site traffic and ad performance
• Professional advisors or authorities where required by law or to protect our rights

Data Retention

We retain quote requests, project records, and communications for as long as reasonably necessary to complete your project, support warranty or follow-up service, and meet our recordkeeping and legal obligations.

Your Choices

You may ask us to update or delete the personal information we hold about you, or opt out of promotional communications, at any time by emailing info@americanupholstery.us or calling (480) 399-7516. We will retain the minimum information needed to complete any project already underway.

Children's Privacy

The Site is intended for adults seeking upholstery products and services and is not directed to children under 13. We do not knowingly collect personal information from children.

Third-Party Links

The Site may link to third-party websites, including social media and shipping-carrier tracking pages. We are not responsible for the privacy practices of those third parties.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date.

Contact Us

Questions about this Privacy Policy can be directed to American Upholstery, 4970 N 7th Ave, Phoenix, AZ 85013, info@americanupholstery.us, or (480) 399-7516.

Effective date: July 8, 2026